Hey there! I'm Kristeen Romero
and I am so happy that you’re here! 🙂
Digital technologies are changing quickly every day. With just one small tweak in the system, digital platforms can significantly alter the way you handle your digital business and communications. Understandably, it can all get pretty overwhelming. (Even as a digital native and one of those so-called “millennials”, I get overwhelmed by all of this too.)
With so much going on in the digital realm, I think it’s important to stop. No, I don’t mean stopping every single part of your digital efforts. I mean to stop and think about the bigger picture; what everything you’re doing means in the long run.
In the moment, it can seem logical to continuously react to changes and to just go, go, go. But doing something like that for so long can drive you nuts! Do you want to be driven by anxiety all the time? How about no, thank you. And I hope you agree with me on this.
Having said that, I want to use this blog as a platform for us to contemplate and introspect on the realities within the digital industry – with a focus on digital marketing, online content and modern management.
I do this in hopes of getting a clearer picture of what is happening and where we’re headed digitally, so that together we can create a better digital environment for our businesses and teams.
Who am I?
I’m a Certified Digital Marketer (see my certificate!), with a speciality on Content Strategy and Social Media Strategy. Right now, I’m working as the Online Marketing Pilot for growth consultancy Buildonauts, and a Freelance Consultant & Strategist for small business owners.
While completing my Bachelor of Arts (Hons) with a major in Language & Communication and a minor in Integrated Business, I assisted in writing case studies about the mobile apps industry and consumer behavior in mobile games. I was previously the Digital Marketing Manager for 3 Screens Strategic Advisors, working with brands like The Ritz-Carlton, Silverlit Toys, Circle K, and Saint Honore Cake Shop.
As a hobbyist content creator, I’ve also had over 7 years of experience in creating visual, text, audio and video content on various social media platforms and have a history of managing online communities as well.
My personal brands, PanickedPixel and KRISTEEN.ME, serve as testing grounds to continuously polish my skills as a content strategist.